In starting an online business, we mentioned that deciding on the niche area you want to get into is often the very first step. Many people have difficulty during this first step. So how can you actually go about finding niche ideas for yourself?
What many internet marketers will suggest you doing is find something related to your interests, passions, hobbies or something you already possess lots of expert knowledge perhaps because of your job or profession. Still, some people are lost.
Today, I give you some further suggestions:
- browse magazines
- browse biggest eCommerce platforms
- refer to lists of successful niche sites
Magazines have been around for a long time and they surely know how to do target marketing very well. You will also realize that magazines are actually niches, but in print. Also, if you look further, there are many ads in the magazines and these ads probably take up 2/3 of the entire magazine while the actual content occupies the rest of the space.
Pick up magazines related to your interests, hobbies and passions. You may just find profitable narrower niche ideas.
Major Ecommerce Platforms
The other way is to look into the major eCommerce Platforms like Amazon, Ebay etc especially if you intend to also sell physical products. They will list the directory of products they carry like:
This will also give you some ideas. Of course, you always have to try to narrow down the niche so that it is not too broad and the competition is not too intense.
Lists of Successful Niche Sites
Another way is to look at samples of successful niche sites for ideas. Take a look at these:
Hope you can also find some ideas there.
Once you find something that you are keen to pursue, you need to explore if there are actually affiliate products that you can sell and monetize your website, unless you are solely going to rely on advertising revenue from say Google Adsense.
The other important consideration is keyword research if you are going to primarily rely on Search Engine Optimization (SEO) to drive traffic to your website. Then please also read up on low competition keywords and why page 1 ranking is important.
Niche ideas are everywhere but you need a little help finding them, hope this article helps.